Longevity conditioner for all scalp and hair typesIt nourishes, moisturizes and promotes the wellbeing of scalp and hair. It stimulates scalp and hair, making the hair fiber healthy, firm and shiny without weighing the hair down.

Longevity shampoo for all scalp and hair typesGentle shampoo that helps maintain the wellbeing of scalp and hair. The Renewing system gives softer, shinier and full-bodied hair.

Gentle daily shampoo for radiant, shiny, velvety-soft hair A creamy, luxurious daily shampoo designed to transform everyday haircare into a moment of pure indulgence- leaving hair irresistibly soft, and shiny. Infused with nourishing Roucou oil— a precious extract from the Amazonian Achiote plant, known for its high concentration...

Multifunctional hair oil designed to fight frizz and boost shineMulti-function oil, adds shine and softness to hair while also detangling and fighting frizz, working especially well on coarse or dry hair. The hair structure is left protected, without weighing it down.

Smoothing and nourishing hair butter This Smoothing Hair Butter is a luxurious, silky treatment that instantly nourishes and hydrates all hair types, especially coarse, curly, or frizz-prone strands. Infused with antioxidant-rich Roucou oil, which helps protect against external aggressors, this formula restores softness, shine, and manageability. This rich butter melts into the hair, delivering immediate...

Leave-in hydrating treatment controls frizz, protects from heat, and adds shine and softness Our best-selling multi-functional leave-in treatment milk controls frizz, hydrates, protects, and softens, leaving hair shiny and silky. This hydrating milk conditioning spray tames and detangles for a smooth, naturally shiny look. Formulated with Roucou...

Hair conditioning cream to give amazing softness, moisture and shine Experience perfectly soft, radiant hair with this silky conditioning cream, formulated with roucou oil, prized for its high antioxidant content and protective benefits. This gentle formula deeply hydrates, boosts softness, and adds a healthy, natural shine—making it your ideal...

Illuminating set for silver hair A routine designed to enhance gray, platinum, and silver-toned hair. Protecting color and extending its longevity, these three essentials leave hair shiny, soft, and  illuminated. The purple formula of Alchemic Shampoo Silver and Alchemic Conditioner Silver intensify and tone...

Color-enhancing shampoo for cool blonde tones.Color-enhancing purple shampoo for platinum and cool blonde tones. Alchemic Shampoo Silver intensifies and illuminates these natural or colored blonde shades.

Color-enhancing conditioner for cool blonde tones.Color-enhancing purple conditioner for platinum and cool blonde tones. Alchemic Conditioner Silver intensifies and illuminates these natural or colored blonde shades.